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MacRumors

Buyer's Guide

This page provides a product summary for each Apple model. The intent is to provide our best recommendations regarding current product cycles, and to provide a summary of currently available rumors for each model.

This page is based on rumors and speculation and we provide no guarantee to its accuracy.

iPhone

iPhone

Buy Now Just Updated

  • Apple's iPhone 7 and 7 Plus are Apple's newest iPhones, with significant camera improvements, a new glossy black color, better battery life, faster processors, and improved water resistance implemented through a flush home button and no headphone jack. The new iPhones will launch on September 16, with pre-orders underway as of September 9.


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Days since last release

21
 

Average

 
378

Recent releases

363
 
365
 
357
 
364
 
353
 
467
 
9.7

9.7" iPad Pro

Caution Price Cut Only

  • Apple introduced a new 9.7-inch iPad Pro at its media event on March 21, 2016, wth a launch following on March 31. The smaller iPad Pro replaces the previous iPad Air line and adopts many of the features from the larger iPad Pro such as Apple Pencil and Smart Keyboard support, a four-speaker design, and more. On September 7, 2016, Apple reduced prices by up to $100 on 128 GB and 256 GB models.


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Days since last release

22
 

Average

 
335

Recent releases

168
 
525
 
349
 
374
 
230
 
362
 
iPad Mini

iPad Mini

Caution Storage Bump Only

  • The iPad mini 4 launched in September 2015 and features an iPad Air 2-style redesign, making it thinner and lighter. It includes an A8 processor and improved rear and front-facing cameras. Pricing starts at $399 with both Wi-Fi and LTE models available. Apple increased storage capacities on September 7, 2016, but no other changes were made.


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Days since last release

22
 

Average

 
354

Recent releases

364
 
328
 
338
 
385
 
12.9

12.9" iPad Pro

Caution Price Cut Only

  • The 12.9-inch iPad Pro is Apple's largest iPad yet, with a 2732 x 2048 resolution display, a powerful A9X processor, a super slim design, and a four-speaker audio system. The iPad Pro also introduces support for the Apple Pencil stylus and includes a magnetic Smart Connector for interfacing with keyboards and other accessories. On September 7, 2016, Apple reduced prices by up to $100 on 128 GB and 256 GB models.


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Days since last release

22
 

Average

 
301

Recent releases

301
 
iPod Touch

iPod Touch

Don't Buy Updates Soon

  • The iPod touch is Apple's only iPod running iOS, offering access to the App Store and the same 4-inch Retina display found on the company's iPhone 5 and 5s. The iPod touch was updated on July 15, 2015 with new colors, an A8 chip with M8 motion coprocessor for fitness tracking, a new 128 GB storage tier, and an improved 8-megapixel rear camera.


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Days since last release

442
 

Average

 
296

Recent releases

384
 
289
 
103
 
233
 
371
 
398
 
iPod Nano

iPod Nano

Don't Buy Updates Soon

  • The iPod nano saw its last significant update in September 2012, with several color updates since that time. The most recent color update came on July 15, 2015, with the iPod nano now available in space gray, silver, gold, pink, blue, and red.


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Days since last release

442
 

Average

 
417

Recent releases

673
 
336
 
371
 
398
 
357
 
365
 
iPod Shuffle

iPod Shuffle

Don't Buy Updates Soon

  • At $49, the clip-on 2 GB iPod shuffle is Apple's cheapest and smallest iPod model. Aside from changes to color options, the iPod shuffle has not been updated since September 2010, with the most recent color update coming on July 15, 2015.


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Days since last release

442
 

Average

 
451

Recent releases

673
 
1105
 
357
 
182
 
183
 
203
 
MacBook

MacBook

Neutral Mid-product Cycle

  • The 12-inch MacBook is Apple's newest notebook, even thinner than the MacBook Air, with an Intel Core M processor, a Retina display, USB-C, and a revamped trackpad. The MacBook was updated with Intel's Skylake processors and a new Rose Gold color option on April 19, 2016.


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Days since last release

164
 

Average

 
375

Recent releases

375
 
iMac

iMac

Don't Buy Updates Soon

  • Apple's iMac is an ultra-thin all-in-one desktop computer, available in 21.5- and 27-inch sizes with an array of build-to-order upgrades. The iMac family was updated on October 13, 2015 to an all-Retina lineup for the 27-inch models, while the 21.5-inch lineup received its first 4K Retina display as a high-end option.


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Days since last release

353
 

Average

 
317

Recent releases

147
 
215
 
387
 
298
 
577
 
280
 
MacBook Air

MacBook Air

Don't Buy Updates Soon

  • Apple's 11- and 13-inch ultra-portable notebook computers received an update on March 9, 2015 with Intel Broadwell processors, improved graphics, and Thunderbolt 2 connectivity. On April 19, 2016, the base 13-inch model was updated with 8GB RAM as a standard option.


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Days since last release

570
 

Average

 
350

Recent releases

314
 
323
 
364
 
327
 
273
 
499
 
Mac Mini

Mac Mini

Don't Buy Updates Soon

  • Less powerful than other Apple desktop offerings like the iMac and the Mac Pro, the Mac mini is Apple's most affordable and compact desktop computer that's billed as a "bring your own display, keyboard, and mouse" device. It was updated on October 16, 2014, adding Haswell processors, 802.11ac Wi-Fi, PCIe-based flash storage in some models, and Thunderbolt 2.


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Days since last release

714
 

Average

 
438

Recent releases

723
 
461
 
400
 
238
 
231
 
574
 
MacBook Pro

MacBook Pro

Don't Buy Old, But Updates Unlikely

  • Apple's non-Retina MacBook Pro line has been whittled down to a single 13-inch model that has not been updated since June 2012. Further updates are unlikely, as the company will likely simply discontinue the model as Retina MacBook Pro models have become more affordable and popular. The model received a $100 price cut in July 2014.


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Days since last release

1571
 

Average

 
261

Recent releases

231
 
242
 
317
 
309
 
237
 
231
 
Apple TV

Apple TV

Caution Approaching End of Cycle

  • Apple's long-awaited fourth-generation Apple TV features an A8 processor and 32 to 64GB of storage, along with a touch-based remote control that doubles as a gaming controller. It has a brand new operating system, "tvOS," which includes deep Siri integration and a full App Store. Apple began taking orders for the new Apple TV on October 26, 2015, with the first deliveries scheduled for October 30.


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Days since last release

340
 

Average

 
512

Recent releases

231
 
1097
 
553
 
352
 
608
 
230
 
Displays

Displays

Don't Buy Discontinued

  • Apple discontinued its nearly five year old Thunderbolt Display on June 23, 2016, with only remaining stock available while supplies last. Rumors suggest Apple is working on a new display with built-in graphics and presumably a 4K or 5K resolution. Timing for the new display is unclear, but it could debut in late 2016 alongside new Macs with USB-C/Thunderbolt 3.


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Days since last release

1842
 

Average

 
360

Recent releases

415
 
651
 
559
 
240
 
132
 
160