MacRumors

Buyer's Guide

This page provides a product summary for each Apple model. The intent is to provide our best recommendations regarding current product cycles, and to provide a summary of currently available rumors for each model.

This page is based on rumors and speculation and we provide no guarantee to its accuracy.

- Best AirPods Deals
- Best HomePod Deals
- Best Apple TV 4K Deals
- Best MacBook Pro and MacBook Air Deals
- Best iMac Deals
- Best iPad Deals
- Best iPhone Deals

iPhone 12

iPhone 12

Neutral
Mid-product Cycle

  • The iPhone 12 and iPhone 12 mini are Apple's mainstream flagship iPhones for 2020. The phones come in 6.1-inch and 5.4-inch sizes with identical features, including support for faster 5G cellular networks, OLED displays, improved cameras, and Apple's latest A14 chip, all in a completely refreshed design. The iPhone 12 went up for pre-order on October 16 ahead of an October 23 launch, while the iPhone 12 mini became available for pre-order on November 6 ahead of a November 13 launch.


iPhone 12 Roundup

Days since last release

Average

 
371

Recent releases

iPhone SE

iPhone SE

Neutral
Mid-product Cycle

  • The original iPhone SE was a budget 4-inch iPhone before being discontinued in 2018, but Apple revived the name in April 2020 with a new 4.7-inch model that looks like an iPhone 8 with internals similar to those of the iPhone 11. It features an A13 Bionic chip, 3GB RAM, and a low starting price of $399. Comes in white, black, and red, and comes with 64, 128, or 256GB of storage.


iPhone SE Roundup

Days since last release

Average

 
495

Recent releases

1123
11

11" iPad Pro

Caution
Approaching End of Cycle

  • The 11-inch iPad Pro was updated in March 2020 with a faster A12Z Bionic chip, a new 10MP Ultra Wide camera to complement the traditional 12MP camera, a LiDAR depth scanner for improved augmented reality experiences, and more. There's also a new Magic Keyboard with Trackpad coming in May, and the new iPad Pro models continue to work with the Apple Pencil 2.

  • 11" iPad Pro Roundup

Days since last release

Average

 
485

Recent releases

12.9

12.9" iPad Pro

Caution
Approaching End of Cycle

  • The 12.9-inch iPad Pro was updated in March 2020 with a faster A12Z Bionic chip, a new 10MP Ultra Wide camera to complement the traditional 12MP camera, a LiDAR depth scanner for improved augmented reality experiences, and more. There's also a new Magic Keyboard with Trackpad coming in May, and the new iPad Pro models continue to work with the Apple Pencil 2.

  • 12.9" iPad Pro Roundup

Days since last release

Average

 
530

Recent releases

13

13" MacBook Pro

Don't Buy
14" Redesign Later This Year

  • New lower-end 13-inch MacBook Pro models were introduced on November 10, 2020, bringing a new Apple M1 chip in place of Intel processor and graphics options. Higher-end models have not been updated since May 2020 and continue to be equipped with Intel's 10th-generation processors and up to 32GB of RAM. We're expecting redesigned 14" models with Apple silicon at the high end later this year, so we recommend waiting to buy until those are available.


13" MacBook Pro Roundup

Days since last release

Average

 
346

Recent releases

iMac

iMac

Caution
Only 27" Model Is New

  • Apple's iMac is an ultra-thin all-in-one desktop computer, and there's a major revamp in the works with new size options, reduced bezels, and other design changes. Apple silicon chips are expected, and with such a big update on the way, it's best to hold off on buying an iMac for now.


iMac Roundup

Days since last release

Average

 
418

Recent releases

iMac Pro

iMac Pro

Don't Buy
27" iMac Offers Better Value

  • Announced at the 2017 Worldwide Developers Conference, the iMac Pro is a top-of-the-line iMac with Xeon processors, Radeon Pro Vega graphics, Thunderbolt 3, and a unique Space Gray body. New 256GB RAM and Radeon Pro Vega 64X upgrade options added in March 2019, and in August 2020 the base configuration was bumped to the 10-core processor. A high-end 27-inch iMac with some spec upgrades is, however, actually a better buy than an iMac Pro, surpassing the aging iMac Pro in both CPU and graphics performance at a lower price point.


iMac Pro Roundup

Days since last release

1176

Average

 

Recent releases

HomePod

HomePod

Caution
Approaching End of Cycle

  • HomePod is Apple's answer to the Amazon Echo, but with more of a focus on music and sound quality. HomePod includes impressive sound and also supports Siri commands. Launched February 9, 2018.
  • Apple also just announced a HomePod mini. For more information on that device, see our HomePod Mini Roundup


HomePod Roundup

Days since last release

1133

Average

 

Recent releases

iPod Touch

iPod Touch

Don't Buy
Updates Soon

  • The iPod touch is Apple's only iPod running iOS, offering access to the App Store and the same 4-inch Retina display found on the company's iPhone 5 and 5s. The iPod touch was updated on May 28, 2019, with an A10 Fusion chip and storage options up to 256 GB.


iPod Touch Roundup

Days since last release

Average

 
404

Recent releases