MacRumors

Buyer's Guide

This page provides a product summary for each Apple model. The intent is to provide our best recommendations regarding current product cycles, and to provide a summary of currently available rumors for each model.

This page is based on rumors and speculation and we provide no guarantee to its accuracy.

In-Depth Guides

- iPhone 12 Mini vs iPhone 12 Buyer's Guide
- iPhone 12 vs iPhone 12 Pro Buyer's Guide
- iPhone 12 vs iPhone 11 Buyer's Guide
- Should you Buy an Intel Mac or Wait for Arm?
- MacBook Air i3 vs i5
- 2018 vs 2020 iPad Pro

- iPhone Buyer's Guide (2020)
- Best iMac to Buy (2020)
- Best iPad to Buy (2020)
- Best Apple Watch to Buy (2020)

- Best AirPods Deals
- Best HomePod Deals
- Best Apple TV 4K Deals
- Best MacBook Pro and MacBook Air Deals
- Best iMac Deals
- Best iPad Deals
- Best iPhone Deals

iPhone 12

iPhone 12

Buy Now
Just Updated

  • The iPhone 12 and iPhone 12 mini are Apple's mainstream flagship iPhones for 2020. The phones come in 6.1-inch and 5.4-inch sizes with identical features, including support for faster 5G cellular networks, OLED displays, improved cameras, and Apple's latest A14 chip, all in a completely refreshed design. The iPhone 12 went up for pre-order on October 16 ahead of an October 23 launch, while the iPhone 12 mini will be available for pre-order on November 6 ahead of a November 13 launch.


iPhone 12 Roundup

Days since last release

Average

 
371

Recent releases

iPhone 12 Pro

iPhone 12 Pro

Buy Now
Just Updated

  • The iPhone 12 Pro and 12 Pro Max are Apple's high-end flagship devices with 5G, triple-lens cameras, LiDAR Scanners, refreshed designs, and A14 chip. The iPhone 12 Pro went up for pre-order on October 16 ahead of an October 23 launch, while the iPhone 12 Pro Max will be available for pre-order on November 6 ahead of a November 13 launch.


iPhone 12 Pro Roundup

Days since last release

Average

 
362

Recent releases

iPad Air

iPad Air

Buy Now
Just Updated

  • Apple in September 2020 unveiled a redesigned iPad Air with an edge-to-edge 10.9-inch display, Touch ID power button, a brand-new A14 Bionic chip, new color options, and more. Pre-orders available as of October 16.

  • iPad Air Roundup

Days since last release

Average

 
635

Recent releases

iPhone SE

iPhone SE

Neutral
Mid-product Cycle

  • The original iPhone SE was a budget 4-inch iPhone before being discontinued in 2018, but Apple revived the name in April 2020 with a new 4.7-inch model that looks like an iPhone 8 with internals similar to those of the iPhone 11. It features an A13 Bionic chip, 3GB RAM, and a low starting price of $399. Comes in white, black, and red, and comes with 64, 128, or 256GB of storage.


iPhone SE Roundup

Days since last release

Average

 
495

Recent releases

1123
11

11" iPad Pro

Neutral
Mid-product Cycle

  • The 11-inch iPad Pro was updated in March 2020 with a faster A12Z Bionic chip, a new 10MP Ultra Wide camera to complement the traditional 12MP camera, a LiDAR depth scanner for improved augmented reality experiences, and more. There's also a new Magic Keyboard with Trackpad coming in May, and the new iPad Pro models continue to work with the Apple Pencil 2.

  • 11" iPad Pro Roundup

Days since last release

Average

 
485

Recent releases

12.9

12.9" iPad Pro

Neutral
Mid-product Cycle

  • The 12.9-inch iPad Pro was updated in March 2020 with a faster A12Z Bionic chip, a new 10MP Ultra Wide camera to complement the traditional 12MP camera, a LiDAR depth scanner for improved augmented reality experiences, and more. There's also a new Magic Keyboard with Trackpad coming in May, and the new iPad Pro models continue to work with the Apple Pencil 2.

  • 12.9" iPad Pro Roundup

Days since last release

Average

 
530

Recent releases

iMac

iMac

Caution
Only 27" Model Is New

  • Apple's iMac is an ultra-thin all-in-one desktop computer, available in 21.5- and 27-inch sizes with an array of build-to-order upgrades. The 27-inch model was updated with new 10th-generation Intel processors, a True Tone display, a $500 nano-texture glass option, and more on August 4, 2020. The 21.5-inch model switched from a 1 TB hard drive to a 256 GB SSD as the base storage option the same day, but was otherwise last updated in March 2019.


iMac Roundup

Days since last release

Average

 
418

Recent releases

13

13" MacBook Pro

Neutral
Mid-product Cycle

  • Updated 13" MacBook Pro released in May 2020 with Magic Keyboard, more standard internal storage, and more. Higher-end models are equipped with Intel's latest 10th-generation processors and up to 32GB of RAM, while lower-end models continue to use 8th-generation chips and are limited to 16GB of RAM.


13" MacBook Pro Roundup

Days since last release

Average

 
351

Recent releases

Mac Mini

Mac Mini

Buy Now
Storage Bump Only

  • The Mac mini received a minor update in March 2020, doubling the amount of storage on each of the two standard configurations, which essentially amounts to a $200 price cut. The Mac mini is otherwise unchanged compared to the models released in October 2018, featuring 4- and 6-core 8th-Generation Intel Core processors, four Thunderbolt 3/USB-C ports, support for up to 64GB RAM, and all SSD configurations with up to 2TB of storage available. It also includes Apple's T2 chip for added security.


Mac Mini Roundup

Days since last release

Average

 
634

Recent releases

MacBook Air

MacBook Air

Neutral
Mid-product Cycle

  • Apple in March 2020 updated the MacBook Air with more internal storage, 10th-generation Intel processors, and most importantly, a more reliable scissor-switch keyboard. It also received a $100 price cut to start at $999, and it continues to feature a Retina display, slim bezels, Touch ID, up to 16GB RAM, and up to a 2TB SSD.


MacBook Air Roundup

Days since last release

Average

 
412

Recent releases

iMac Pro

iMac Pro

Don't Buy
27" iMac Offers Better Value

  • Announced at the 2017 Worldwide Developers Conference, the iMac Pro is a top-of-the-line iMac with Xeon processors, Radeon Pro Vega graphics, Thunderbolt 3, and a unique Space Gray body. New 256GB RAM and Radeon Pro Vega 64X upgrade options added in March 2019, and in August 2020 the base configuration was bumped to the 10-core processor. A high-end 27-inch iMac with some spec upgrades is, however, actually a better buy than an iMac Pro, surpassing the aging iMac Pro in both CPU and graphics performance at a lower price point.


iMac Pro Roundup

Days since last release

1044

Average

 

Recent releases

iPod Touch

iPod Touch

Don't Buy
Updates Soon

  • The iPod touch is Apple's only iPod running iOS, offering access to the App Store and the same 4-inch Retina display found on the company's iPhone 5 and 5s. The iPod touch was updated on May 28, 2019, with an A10 Fusion chip and storage options up to 256 GB.


iPod Touch Roundup

Days since last release

Average

 
404

Recent releases

HomePod

HomePod

Caution
Cheaper Model Rumored

  • HomePod is Apple's answer to the Amazon Echo, but with more of a focus on music and sound quality. HomePod includes impressive sound and also supports Siri commands. Launched February 9, 2018.
  • Apple also just announced a HomePod mini. For more information on that device, see our HomePod Mini Roundup


HomePod Roundup

Days since last release

1001

Average

 

Recent releases