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MacRumors
Buyer's Guide
This page provides a product summary for each Apple model. The intent is to provide our best recommendations regarding current product cycles, and to provide a summary of currently available rumors for each model.
This page is based on rumors and speculation and we provide no guarantee to its accuracy.
iPhone
Buy Now Just Updated
- Apple's iPhone 7 and 7 Plus are Apple's newest iPhones, with significant camera improvements, a new glossy black color, better battery life, faster processors, and improved water resistance implemented through a flush home button and no headphone jack. The new iPhones will launch on September 16, with pre-orders underway as of September 9.
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Days since last release
39
Average
378
Recent Rumors
9.7" iPad Pro
Caution Price Cut Only
- Apple introduced a new 9.7-inch iPad Pro at its media event on March 21, 2016, wth a launch following on March 31. The smaller iPad Pro replaces the previous iPad Air line and adopts many of the features from the larger iPad Pro such as Apple Pencil and Smart Keyboard support, a four-speaker design, and more. On September 7, 2016, Apple reduced prices by up to $100 on 128 GB and 256 GB models.
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Days since last release
41
Average
335
Recent Rumors
iPad Mini
Caution Storage Bump Only
- The iPad mini 4 launched in September 2015 and features an iPad Air 2-style redesign, making it thinner and lighter. It includes an A8 processor and improved rear and front-facing cameras. Pricing starts at $399 with both Wi-Fi and LTE models available. Apple increased storage capacities on September 7, 2016, but no other changes were made.
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Days since last release
41
Average
354
Recent Rumors
12.9" iPad Pro
Caution Price Cut Only
- The 12.9-inch iPad Pro is Apple's largest iPad yet, with a 2732 x 2048 resolution display, a powerful A9X processor, a super slim design, and a four-speaker audio system. The iPad Pro also introduces support for the Apple Pencil stylus and includes a magnetic Smart Connector for interfacing with keyboards and other accessories. On September 7, 2016, Apple reduced prices by up to $100 on 128 GB and 256 GB models.
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Days since last release
41
Average
301
Recent releases
301
Recent Rumors
iPod Touch
Don't Buy Updates Soon
- The iPod touch is Apple's only iPod running iOS, offering access to the App Store and the same 4-inch Retina display found on the company's iPhone 5 and 5s. The iPod touch was updated on July 15, 2015 with new colors, an A8 chip with M8 motion coprocessor for fitness tracking, a new 128 GB storage tier, and an improved 8-megapixel rear camera.
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Days since last release
461
Average
296
Recent Rumors
iPod Nano
Don't Buy Updates Soon
- The iPod nano saw its last significant update in September 2012, with several color updates since that time. The most recent color update came on July 15, 2015, with the iPod nano now available in space gray, silver, gold, pink, blue, and red.
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Days since last release
461
Average
417
Recent Rumors
iPod Shuffle
Don't Buy Updates Soon
- At $49, the clip-on 2 GB iPod shuffle is Apple's cheapest and smallest iPod model. Aside from changes to color options, the iPod shuffle has not been updated since September 2010, with the most recent color update coming on July 15, 2015.
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Days since last release
461
Average
451
Recent Rumors
MacBook
Neutral Mid-product Cycle
- The 12-inch MacBook is Apple's newest notebook, even thinner than the MacBook Air, with an Intel Core M processor, a Retina display, USB-C, and a revamped trackpad. The MacBook was updated with Intel's Skylake processors and a new Rose Gold color option on April 19, 2016.
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Days since last release
182
Average
375
Recent releases
375
Recent Rumors
iMac
Don't Buy Updates Soon
- Apple's iMac is an ultra-thin all-in-one desktop computer, available in 21.5- and 27-inch sizes with an array of build-to-order upgrades. The iMac family was updated on October 13, 2015 to an all-Retina lineup for the 27-inch models, while the 21.5-inch lineup received its first 4K Retina display as a high-end option.
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Days since last release
371
Average
317
Recent Rumors
Retina MacBook Pro
Don't Buy Updates Soon
- Apple's 13 and 15-inch Retina MacBook Pros are the company's top-tier portable machines, and a major update is expected in the fall of 2016 with a thinner body and a touch panel with Touch ID functionality.
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Days since last release
518
Average
268
Recent Rumors
MacBook Air
Don't Buy Updates Soon
- Apple's 11- and 13-inch ultra-portable notebook computers received an update on March 9, 2015 with Intel Broadwell processors, improved graphics, and Thunderbolt 2 connectivity. On April 19, 2016, the base 13-inch model was updated with 8GB RAM as a standard option.
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Days since last release
589
Average
350
Recent Rumors
Mac Mini
Don't Buy Updates Soon
- Less powerful than other Apple desktop offerings like the iMac and the Mac Pro, the Mac mini is Apple's most affordable and compact desktop computer that's billed as a "bring your own display, keyboard, and mouse" device. It was updated on October 16, 2014, adding Haswell processors, 802.11ac Wi-Fi, PCIe-based flash storage in some models, and Thunderbolt 2.
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Days since last release
733
Average
438
Recent Rumors
Mac Pro
Don't Buy Updates Soon
- Apple's radically redesigned pro desktop launched on December 19, 2013, bringing Intel's Ivy Bridge E Xeon processors, dual AMD FirePro graphics chips, and fast PCI Express-based flash storage.
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Days since last release
1034
Average
449
Recent Rumors
MacBook Pro
Don't Buy Old, But Updates Unlikely
- Apple's non-Retina MacBook Pro line has been whittled down to a single 13-inch model that has not been updated since June 2012. Further updates are unlikely, as the company will likely simply discontinue the model as Retina MacBook Pro models have become more affordable and popular. The model received a $100 price cut in July 2014.
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Days since last release
1590
Average
261
Recent Rumors
Apple Watch
Buy Now Just Updated
- Apple Watch Series 2 launched on September 16, 2016 with GPS, 50-meter water resistance with swimming support, a brighter display, and a faster processor.
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Days since last release
39
Average
173
Recent Rumors
Apple TV
Caution Approaching End of Cycle
- Apple's long-awaited fourth-generation Apple TV features an A8 processor and 32 to 64GB of storage, along with a touch-based remote control that doubles as a gaming controller. It has a brand new operating system, "tvOS," which includes deep Siri integration and a full App Store. Apple began taking orders for the new Apple TV on October 26, 2015, with the first deliveries scheduled for October 30.
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Days since last release
358
Average
512
Recent Rumors
Displays
Don't Buy Discontinued
- Apple discontinued its nearly five year old Thunderbolt Display on June 23, 2016, with only remaining stock available while supplies last. Rumors suggest Apple is working on a new display with built-in graphics and presumably a 4K or 5K resolution. Timing for the new display is unclear, but it could debut in late 2016 alongside new Macs with USB-C/Thunderbolt 3.
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Days since last release
1860
Average
360
iPod Touch
iPod Shuffle
iPod Nano
MacBook
MacBook Air
Retina MacBook Pro
MacBook Pro
iMac
Mac Mini
Mac Pro
Apple Watch
Displays
Apple TV